Let the cotton season begin

Friday, Apr. 20

The cotton season in India is about to start. To support farmers from day 1 this season, the SmartFarming cotton app has been updated.

In the 2017 cotton season the app was used three times a month or more, by 3000 cotton farmers, mainly in Maharashtra and Gujarat. This gave valuable feedback. We also reached out to 50 farmers individually to learn how the app can be improved. Good suggestions were done to make the app even more user friendly. The content has also been improved. For example, the advises on prevention and control of pink bollworm have been detailed.